David Brauer

Marketing Communications, PR & Brand Strategy Leader

Driving measurable business growth through integrated communications, brand strategy, and audience development.

Key Metrics

  • 4,500% Sponsorship Revenue Growth

  • 1,133% Audience Growth

  • 400% Subscription Growth

  • 100M+ Earned Media Reach

  • National Earned Media Coverage: USA Today, ESPN, Newsweek

Executive Summary

Marketing and communications leader with 15+ years of experience building integrated communications, public relations, brand strategy, and audience development programs that drive measurable business outcomes. Proven success across SaaS, education, government, nonprofit, and sports organizations, with a consistent focus on translating complex challenges into clear narratives that strengthen reputation, expand audiences, and support organizational growth. Recognized for leading high-impact communications strategies that connect storytelling, data, and stakeholder engagement to deliver measurable results at scale.

Selected Leadership Impact

Prospect League

  • 4,500% increase in sponsorship revenue

  • 1,133% increase in audience reach

  • 400% increase in streaming subscriptions

  • Led integrated communications, marketing, and brand strategy across a 20-franchise organization

Community Brands

  • Secured the largest earned media placement in company history (100M+ reach)

  • Led integrated PR, influencer, and content strategy across product launches and corporate initiatives

  • Strengthened executive communications and thought leadership positioning

Champaign Unit 4 School District

  • Led districtwide communications strategy for $252M in capital projects across 19 campuses

  • Directed crisis communications during COVID-19, ensuring clarity across 10,000 students and 2,000 staff

  • Earned National School Public Relations Association Award of Merit

Wisconsin Lottery

  • Developed and launched “WINsconsin” brand platform

  • Increased Facebook engagement by 77% and X engagement by 396%

  • Supported initiatives that contributed to a 15% revenue increase and 7% sales growth

Core Expertise

  • Strategic Communications & Public Relations

  • Brand Strategy & Positioning

  • Audience Development & Growth

  • Crisis & Reputation Communications

  • Executive Communications

  • Media Relations & Story Development

  • Content Strategy & Digital Communications

  • Stakeholder Engagement

  • Sponsorship & Partnership Marketing

  • Cross-Functional Leadership

Leadership Experience

Executive communications leader and strategic advisor to organizational leadership teams, ownership groups, and cross-functional stakeholders. Experienced in managing communications across complex, multi-market environments while aligning messaging with business strategy and organizational priorities.

Skilled in leading crisis communications, guiding brand reputation strategy, and building high-performing communications programs that drive engagement, trust, and measurable growth.

Selected Earned Media Recognition

Featured coverage and placements include:

  • USA Today

  • ESPN

  • Newsweek

  • Associated Press

Recognized for developing narratives and campaigns that earn national visibility and strengthen organizational reputation.

Selected Awards

National School Public Relations Association (NSPRA) Award of Merit for Distinguished Achievement

Let’s Connect

Open to senior communications and marketing leadership opportunities in brand strategy, corporate communications, public relations, and audience growth.

Contact: davidbrauer2@gmail.com

LinkedIn: linkedin.com/in/david-brauer

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